CatsPlay Furniture

CatsPlay Furniture is an ecommerce retailer that sources, builds, and curates cat furniture, including cat trees, gyms, wall shelves, window perches, outdoor houses, and related accessories. The company operates a Signature Line of hand-built pieces made in the USA from solid wood and household-grade materials, and also curates products from vetted manufacturers.

Every product on the site is reviewed through a three-lens expert audit — structural and materials review, product curation for home fit and livability, and a feline behavior evaluation — before it is offered for sale. The site also provides buying guides, expert advice, and free shipping on every order. The team highlighted on the site includes a founder/quality lead and a head of product curation; one team role (feline behavior voice) is described as a conceptual perspective used in product evaluation.