Voluum

Voluum is a marketing analytics and ad tracking platform designed to track, optimize and automate paid advertising campaigns. The platform consolidates data from 130+ platforms and multiple touchpoints, provides real-time reporting on clicks, visits and conversions, and includes features such as Traffic Distribution AI, Automizer (API toolkit), A/B testing, scheduled reports and an Anti-Fraud Kit. Voluum supports large event volumes and advertises enterprise-grade uptime and infrastructure.

The product is positioned for affiliates, agencies, iGaming operators and in-house marketing teams, helping users connect ad platforms, run large-scale testing, route traffic automatically to winning flows, and send postbacks/Conversion API signals back to ad platforms. Voluum offers integrations with major ad networks and provides resources such as documentation, an Affiliate Academy, webinars and a marketplace. The company also runs partnership and referral programs for resellers and referrers.