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    AI's Impact on CI Tools in Marketing Technology

    From MarTech
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    AI's Impact on CI Tools in Marketing Technology — image via MarTech
    Competitive Intelligence (CI) tools are being overshadowed by AI technologies like ChatGPT, Claude, and Gemini, raising concerns about outdated battlecards in the industry.

    Why it matters

    CI tools are increasingly being replaced by AI solutions.
    Read the original on MarTech